As 2019 comes to a close, and we are quickly approaching the year anniversary of Gratisfied’s launch, I find myself reflecting on the past 11 months. First and foremost, I am so grateful for each and every one of you, whether you have bought an Empower Bar, sent positive feedback, or helped spread the word. This time last year, my husband and I had talked about bringing this product to market and building a brand, but of course, there was so much uncertainty that lay ahead.
Step one was to determine if we had a market viable product. Thanks to your response (which was nothing short of amazing), we very quickly we realized we did. I’ve said it before (and know it is a bold statement), but these bars – which were developed with blood sugar management in mind – changed my life, levels of satiation, energy, and the way that I traveled. Always having a healthy, nutritious and satisfying option on hand, I never had to worry about hunger (or hanger!) again. Your testimonials told me that they were positively impacting your daily meals and snacking as well. This reinforced our mission to share the Empower Bars with a larger audience.
After getting approved to sell in retail stores at the end of May, the results have been above and beyond our expectations. The response of the Richmond community has kept me going, kept us growing, and I am so excited for what lies ahead.
Almost a year to the day we filed the paperwork for our new business baby, Gratisfied Empower Bars will hit the shelves at the new local Whole Foods (!!) here in Richmond, set to open at the end of January. This is a major milestone, and what I hope (and intuitively know and trust) to be the beginning of an exciting road! Next month we will also be launching our latest product, a vegan bar (stay tuned!), with more products to follow.
I not only hope you continue to enjoy the Empower Bars, but know that whenever you eat one (and future Gratisfied products), you are consuming something that is both nutritious and made by people who care about your health.
xo,Sara